Good results for mobile ads in 3rd quarter – has Facebook cracked mobile?

This infograph (in German) shows that mobile ads start to take off for Facebook. Compared to last year revenue increased 32% (to $1,3 billion US). Mobile ads account for 14% of all revenues. It’s up from basically zero. However, considering that there areĀ 1 billion people on Facebook and 60% use Facebook via a mobile device it is not so astonishing that mobile would get a decent share. The question still remains: Can Facebook scale the monetization of their mobile users?

quartalszahlen-facebook
Mehr Statistiken finden Sie bei Statista