YouTube Engagement Rate Calculator
Your YouTube rate, against real benchmarks.
YouTube engagement rate = (likes + comments) / views x 100. For example, 400 likes, 100 comments on 10,000 views is a 5.00% engagement rate. The calculation runs in your browser and nothing is saved.
YouTube benchmarks
| Tier | Range | What it means |
|---|---|---|
| Low | under 1% | Viewers are watching but not reacting. |
| Average | 1% to 4% | Normal for many channels, measured against views. |
| Good | 4% to 8% | Strong reaction relative to views. |
| Excellent | over 8% | Very engaged audience for the view count. |
General 2025 benchmark ranges. YouTube engagement is usually measured against views, not subscribers, because a video's reach is not capped by the subscriber count.